Tuesday 26 March 2019

Some Things to Consider When Planning a Crowdfunding Campaign

If you are planning on crowdfunding for any sort of project, you need to present your campaign by using crowdfunding videos in London. It's simply a fact in the 21st century that the majority of people prefer to watch a video rather than read. Just look at the success of YouTube. It has 1.8 billion visitors a month and the average time they spend on the site in a session is 40 minutes. 400 hours-worth of videos are uploaded every minute. Need we say more?


Crowdfunding video production is no longer just a good idea: it's a must if you want to run a successful campaign. There are quite a number of crowdfunding websites that you can showcase your pitch video on, such as Kickstarter, Seedrs, Indiegogo, and Crowdcube. Whatever you decide on for the content of your video, you will need professional video production from film-makers who have the experience to produce a video that will keep your audience engaged and watching to the end.

What you need to do first of all is to sit down and brainstorm ideas about your project. What does your product or service do? What makes it different from all the others? What are the benefits to people who buy the product or service? What are the benefits to backers?

Then which is the best site to choose for your promotion? Crowdfunding sites vary. For instance, Kickstarter is dedicated to ‘reward’ based crowdfunding campaigns, so you will need Kickstarter video production from a team that knows how to produce a video that will appeal to backers on that site. 

There is a lot to consider, but it's essential if you want your crowdfunding project to be a success.

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